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**// Code_UP
Giselle Beiguelman, 2004
**// Code_UP is a project about digital image that interrogates
the role of code on the construction of sense. We work here, in
dialogue with “Blow up”(1966), by Michelangelo Antonioni,
one of the most profound discussions ever made about nature and
the place of image and about the ways in which we deal with the
visible and the invisible.
In *// Code_UP, the public photographs themselves with cel phones
and send their images by bluetooth to the big screen. The images
are manipulated by a specially developed for the program and transform
into mobile interactive matrixes. The project entered Life Goes
Mobile, in September, in its first stage. In October, another version
has been released at ZKM (in Germany) at the Algorithmic Revolution
exhibition which marks the opening of the most important museum
and art and media center of the world. And in December, it participated
on FILE in São Paulo and in February, participated on the
share.it, in Torino in Italy.
An updated and unpublished version will be presented in Rio de Janeiro
on Prog:ME, from July 19th to September 20th.
Demonstration site:
www.desvirtual.com/code_me_up
Sponsored by: Nokia Trends
www.desvirtual.com/code_me_up
Patrocínio do projeto:
Giselle Beiguelman is the author of the award
winning O Livro depois do Livro (1999) and egoscópio (2002).
Develops works envolving mobile communication dispositives since
2001, when she created Wop Art, complimented by national and international
press, including The Guardian (England) and Neural (Italy), and
art that envolves public access and electronic panels such as via
internet, SMS and MMS, like Leste o Leste? Egoscópio (2002)
, reported by the New York Times, Poétrica (2003) and esc
for escape (2004). Her work appears in important anthologies and
work references devoted to online digital arts like the Yale University
Library Research Guide for Mass Media and Information Arts: Intersections
of Art, Science, and Technology (S. Wilson, MIT Press, 2001).
Participates of major events on the area, in museums and new media
centers like ZKM, Fundación Telefonica, Smart Project Space
and MECAD amongst other congresses and international symposiums.
She teaches at postgraduation in Comunicação e Semiótica
at PUC-SP, is editor of the new world section of the electronic
magazine Trópico, colaboration with Leonardo Electronic Alaman,
Iowa Web Review and Cybertext and is responsible for the project
site Arte/Cidade, coordinated by Nelson Brissac. She was the only
brasilian listed in the selection The 50 Best, performed by international/media/art/award
2003, promoted by ZKM, for the project Paisagem0, developed by invitation
of SESC in partnership with Marcus Bastos and Rafael Marchetti.
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